The activities of the promotion department during the Hong Kong Products Exhibition

Before the opening of each exhibition, its promotion department needed to recruit 2 staff members to send advertorials to newspaper editors to report on the size of visitation, VIP visits and other interesting stories, etc. The department also recruited staff to liaise with movie stars inviting them to appear in the Exhibitions as a way to attract visitors.

Date
Organization Chinese Manufacturers' Association of Hong Kong
Period Exhibitions of Hong Kong Products (1950-1960)
Document Type Oral History
Material Type
Collection
Source Hong Kong Memory Project Oral History Interview
Repository Hong Kong Memory Project
Note to Copyright Copyright owned by Hong Kong Memory Project
Accession No. HKPE-OH-FYH-4
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